THE VIDEO TSUNAMI IS COMING
Will Your Company Be Ready to Catch the Wave?
…OR…     Be Buried by the Sea of Change?
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This Industry Market Research Paper details a hitchhiker's strategic guide inside and through this perfect storm along with a pocket diary depicting a pragmatic path to allow industry wide commercialization and M&A to proceed until the wave arrives.

The phrase perfect storm refers to the simultaneous occurrence of three events which, taken individually, would be far less powerful than the result of their chance combination. Such occurrences are rare by their very nature, so that even a slight change in any one event contributing to the perfect storm would lessen its overall impact.  In this case we have the spectacular combination of content, distribution network, and pervasive creation and access devices coming together in form and fashion to allow the true emergence of video to the commercial enterprise.  You’ve witnessed similar mass appeal consumer applications like instant messaging (and its little brother text messaging) become viral, real time business applications.  Sure, these little instant communication tools sparked commercial technology transfer and whala - the always connected “are you there” real time collaboration platforms were borne with full enterprise acceptability as MUST HAVE business applications.  Video, shackled by years of technology, distribution, picture clarity and cost barriers is about to reach the perfect storm generating mass consumer appeal.  Will your company be ready to catch this digital video wave or be buried in the aftermath of this impending Tsunami?
 

Many current video thought leaders today will not be the ultimate “video” winners of tomorrow.  The new video “Google” is taking shape and its appearance is at the edge of the horizon.  The new digital age will generate problems and opportunities for content creation, distribution, and access devices never witnessed prior to this perfect storm.


Read how the Internet and consumerization, the act of bringing new products to the consumer marketplace prior to industry and enterprise adoption, will foreshadow and accelerate inevitable business change.


Target Audience
:  Investment Bankers, Hedge Fund Managers, Financial Institutions, C Level Corporate Executives, Business Development, Strategic Company Direction, Technologists, Content Creators, Content Aggregators, Content Providers, Network Distribution, Networking Companies, QoS and QoE Equipment Providers, IPTV, ITV, Media Cache Farms, Network Groomers, Packet and Performance Optimization, Network Management, Access Device Manufacturers, LCD Manufacturers, Camcorders, Video Conferencing Equipment Providers, Telepresence Solution Providers, Video Search Engines, Video Gaming, Video Collaboration, Real Time Collaboration, Instant Messaging.

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